art meets fresh flavor—a foodie's paradise

utsukushi: brand identity

ABOUT

Utsukushi is a mid to high-end sushi restaurant that is known for its modern yet playful design and beautiful food. It’s the perfect place to go for a celebratory dinner or a nice meet up with friends. The restaurant is most appealing to a younger target audience and foodies will love coming here for both the quality of food and the plentiful photo ops. Utsukushi and its patrons value all aspects of the dining experience and how sharing a meal can bring people together. “Utsukushi” means beautiful or lovely in Japanese, which reflects the aesthetic emphasis of the brand’s culinary experience.

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